Vanaheim Partners

Advisory

Strategic and technical advisory for founders and operators navigating product, engineering, and go-to-market decisions — grounded in direct build experience, not slide-deck theory.

Our story

From privacy-first consulting to a growing portfolio

Vanaheim Partners has evolved steadily since founding — each stage building directly on lessons from the one before it.

2018

Founded

Vanaheim Partners was established with an initial focus on privacy-first product consulting for Australian technology companies navigating a rapidly shifting regulatory and consumer landscape.

2020

R&D Advisory

As demand from portfolio clients grew, we expanded into R&D Tax Incentive advisory services. Simultaneously, we began building our investment thesis around identity and data infrastructure — sectors we believed were structurally underinvested in Australia.

2022

Investment Vehicle Launched

Vanaheim Investments was formally established as a dedicated vehicle. We made our first portfolio investments in the media and analytics sector, backing founders with strong product instincts and defensible data assets.

2024

Growing Portfolio

Today, Vanaheim Partners serves a growing portfolio of advisory clients and investments across Media & Streaming, Research & Analytics, and Identity & Data. We remain Australia-first in geography with a deliberately global outlook on what's coming next.

What we do

Three areas of advisory practice

Every engagement draws on the same team that builds and ships Vanaheim Labs products — advice grounded in hands-on execution, not theory.

01

Privacy-Driven Product Design

Every engaging product should prioritise consumer privacy. Genuine innovation enhancing the human experience is impossible without a profound comprehension of context and consent, which can only be achieved through a privacy-oriented design approach.

02

Technology & Product Strategy

Where product and technology intersect, we thrive. Great product development efforts use just the right amount of technology to realise value at each stage; however new-to-market technologies like generative AI can enable brand new experiences not previously possible.

03

Research & Development Claims

With extensive experience in Australia's Research & Development Tax Incentive (RDTI) program, we can help you structure your roadmap and ongoing deliverables to deliver highly compliant activities that generate genuine new knowledge.